F.R.U.I.T.Exploring your city and its connection to the world via fruit
F.R.U.I.T. takes up the challenge of elevating the ecological knowledge of consumers and encouraging a way of life that is friendly to the environment. We want consumers to be conscious of the entire life of a product, from production to utilization, and not just what they see in the stores. F.R.U.I.T wrappers, a website with online demonstration, and a traveling installation are part of an initiative to inform people about alternative food systems and local food movements. While cities are often seen as set aside from nature, we aim to investigate the agriculture which feeds urban dwellers. Oranges are used as a vehicle to explore these complex relationships that make up the worlds food systems.
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Amy Franceschini and Nis Roemer as Free Soil.
Ecomedia at Edith-Russ-Site for Media Art, Oldenburg; Plug.in, Basel; Sala Parpalló, Valencia. 2007 – 2008
Beyond Green: Towards a Sustainable Art, Smart Museum, Chicago and other US galleries 2005 – 2007
2005 – 2008